618 大促套路拆解：满减预售陷阱，普通人理性避坑指南—

2026 年 618 电商大促进入收尾阶段，各类预售、跨店满减、叠加券、限时折扣规则复杂，不少消费者冲动下单后发现，优惠暗藏套路，实际降价幅度远低于宣传，囤货大量闲置浪费资金。
商家惯用营销套路：提前抬高商品原价，再标注大额折扣；预售定金不退，强制绑定附加商品；优惠券分层领取，限制使用门槛，普通用户很难凑齐最优优惠；直播间专属低价，搭配大量非刚需捆绑产品诱导囤货。
理性购物避开消费陷阱：提前记录商品日常售价，对比大促真实差价；只采购刚需用品，拒绝直播间冲动囤货；仔细阅读定金、退换货规则，不盲目支付预付款；拆分订单计算满减，不强行凑单购买无用商品。
电商大促初衷是让利消费者，如今却充满营销套路。守住刚需购物底线，不被低价噱头裹挟，理性消费才能真正省钱，不被大促掏空钱包。
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618 大促套路拆解：满减预售陷阱，普通人理性避坑指南

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